SEO und Advertising Systeme

Einsteuern von Werbung und verbreiten von Werbeinformationen:

 

1. ADWORX

2. Criteo http://www.criteo.com/ Criteo ist der weltweite Marktführer für Performance Display Advertising. Wir bieten eine mit Search vergleichbare Performance für das Online Display Advertising und verwalten Kampagnen jeder Größenordnung, die sowohl messbar und skalierbar als auch an den Interessen der Nutzer ausgerichtet sind. Unsere einzigartige, ausgereifte Technologie beinhaltet die Möglichkeit, auf Produkt- und Kategorie-Ebene auf CPC-Basis zu bieten, ein unerreichtes Maß an Skalierbarkeit und Personalisierung sowie Post-Klick Konversionsraten, die bislang nur im Suchmaschinenmarketing möglich waren.

3. schema.org

What is Schema.org?

This site provides a collection of schemas, i.e., html tags, that webmasters can use to markup their pages in ways recognized by major search providers. Search engines including Bing, Google, Yahoo! and Yandex rely on this markup to improve the display of search results, making it easier for people to find the right web pages.

Many sites are generated from structured data, which is often stored in databases. When this data is formatted into HTML, it becomes very difficult to recover the original structured data. Many applications, especially search engines, can benefit greatly from direct access to this structured data. On-page markup enables search engines to understand the information on web pages and provide richer search results in order to make it easier for users to find relevant information on the web. Markup can also enable new tools and applications that make use of the structure.

A shared markup vocabulary makes it easier for webmasters to decide on a markup schema and get the maximum benefit for their efforts. So, in the spirit of sitemaps.org, search engines have come together to provide a shared collection of schemas that webmasters can use.

SCHEMA.ORG mit Joomla

4. sitemap.org

What are Sitemaps?

Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling. In its simplest form, a Sitemap is an XML file that lists URLs for a site along with additional metadata about each URL (when it was last updated, how often it usually changes, and how important it is, relative to other URLs in the site) so that search engines can more intelligently crawl the site.

Web crawlers usually discover pages from links within the site and from other sites. Sitemaps supplement this data to allow crawlers that support Sitemaps to pick up all URLs in the Sitemap and learn about those URLs using the associated metadata. Using the Sitemap protocol does not guarantee that web pages are included in search engines, but provides hints for web crawlers to do a better job of crawling your site.

Sitemap 0.90 is offered under the terms of the Attribution-ShareAlike Creative Commons License and has wide adoption, including support from Google, Yahoo!, and Microsoft.

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